Advertising service case
Zenithion technology brand has achieved a certain share and popularity in the domestic market, but hopes to enter
the high-end market in Europe and the United States. The target audience is 25-45 years old in Europe and the
United States, who pay attention to technology experience, pursue fashion design and have high spending power.
the high-end market in Europe and the United States. The target audience is 25-45 years old in Europe and the
United States, who pay attention to technology experience, pursue fashion design and have high spending power.
Delivery channels and strategies
Social media platforms:
Run massive ads on Facebook and Instagram.
A series of high-quality video advertisements and picture
advertisements were produced.
A series of high-quality video advertisements and picture
advertisements were produced.
Search engine platform:
Search engine platform:
Place search ads on Google.
Use Google's display AD network to display brand ads on
well-known websites and blogs related to technology and
digital products.
Place search ads on Google.
Use Google's display AD network to display brand ads on
well-known websites and blogs related to technology and
digital products.
Increased exposure
The AD had more than 100 million total exposures and more than 5 million clicks, a CTR of about 5%.
Increase in visibility
Brand awareness in Europe and the United States has increased significantly, the number of followers on social media platforms has increased by more than 50%, and the number of visits to the official website has increased by 3 times.
Business consulting service case
A traditional clothing manufacturing enterprise, which has been operating for many years, is faced with difficulties such as market share being seized by e-commerce brands, rising costs, overstocking and brand aging, and is in urgent need of reform and breakthrough.
1. In-depth research and diagnosis
2. Strategic planning and positioning adjustment
3. Supply chain and cost optimization
4. Marketing strategy formulation
%
Online sales
%
Total sales volume
%
Inventory turnover rate
%
Net profit growth
Case of development
An educational institution plans to expand its online business and needs an online education platform with
comprehensive functions, stable and smooth user experience to meet the needs of different students to learn a
variety of courses anytime and anywhere.
comprehensive functions, stable and smooth user experience to meet the needs of different students to learn a
variety of courses anytime and anywhere.
Requirements analysis
and planning
and planning
The overall architecture of the platform and the interaction logic of each functional module are planned to ensure that the diversified needs of teaching and learning are met.
Technology selection and development implementation
Cloud computing services suitable for large-scale online applications are selected as the
infrastructure to ensure high availability an
scalability of the platform.
infrastructure to ensure high availability an
scalability of the platform.
Testing
and perfecting
and perfecting
Conduct comprehensive functional tests to check whether each functional module is running normally and whether there are loopholes or errors.
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